The New Collections Etc.com: Smile More. Pay Less.

Who says online shopping can't be fast, frugal and fun? Today, CollectionsEtc.com rolls out its all-new website just in time for holiday shopping, offering even faster, easier access to thousands of our value-priced gifts, home-decor items, collectibles and household solutions. A new look; better categories; larger images; easier-to-read buttons and instructions; product stories, tips and features; and the ability to share pages with friends and family on your favorite social-media sites are just a few of the exciting changes we've made to CollectionsEtc.com. And with a few fun features thrown in, the new CollectionsEtc.com is sure to help you: "Smile More. Pay Less."

A few of the exciting changes you'll find on CollectionsEtc.com:

FAST:

• NEW PRODUCT CATEGORIES: We've created new categories to group products the way you would expect to find them: Bed & Bath, Kitchen & Dining, Outdoor & Garden, Clothing & Accessories, Health & Wellness, Pets & Animals, Kids & Toys, Religious & Inspirational, and Novelties & Collectibles.
• IMPROVED USABILITY: We've added a number of ease-of-use features, such as larger buttons and images, improved instructions and page flows, search boxes at the top and bottom of the page, and more—all to make our site easier to shop.

FRUGAL:

• DEAL OF THE DAY: We know how much you love a deal. So do we! Therefore, we created our Deal of the Day. For 24 hours, we're putting a shockingly low price on one or more of our great items. When the time's up, the deal's gone, so be sure to bookmark the page, and check in every day for the latest deals.
• CUSTOMER FAVORITES: You picked 'em, we priced 'em. Save money on our top sellers with this new feature, which highlights the seasonal bestselling items you love—at low, low sale prices. How can you resist?

FUN:

• UPDATED LOOK: We've got a fresh new logo and a clean new look to highlight our items. Check out the new slider tools, featured product images, better banners and more.
• THIS WEEK'S POLL: Everyone deserves a smile break. Take a moment to try out our new fun weekly poll, guaranteed to give you a grin!
• STORIES & TIPS: We'll be adding helpful articles and ideas from experts and customers like you on everything from decorating on a budget to setting the "kiddie table" for special holiday meals.
• SHARE & BOOKMARK: When you discover something you love, you want to share it with friends and family. Now, sharing is just one click away with our new Share/Save button, which allows you to share any page on Facebook, Twitter, StumbleUpon or other favorite social media sites, email a page to friends, or just bookmark it on your own Favorites list.
• WORLD OF ETC: We want to create a dialogue with you, our customers! With our new Facebook Fan Page, YouTube Channel , upcoming blog and other social media that allow us to show the stories behind our brand and hear from you, we want to allow you to participate in our fun "World of Etc."
• Decorating Unusual Spaces & Places

1. New Logo and Color Scheme: We have a bright new logo for CollectionsEtc.com designed to be easier to read online and help you remember the web site address. We are also introducing a new color scheme and visual style to better complement our fun and fabulous products.
2. Bigger Search Box: Our new, larger search box is centered at both the top and bottom of every page for your convenience. And with new search terms behind the scene, we've made it faster to find just what you're looking for!
3. My Favorites: Formerly called Wish List, My Favorites allows you to save any favorite items you like for later reference.
4. Catalog and Customer Service links: We've moved all the catalog quick order, catalog requests, account login, track order and other service links together under the Shopping Cart link.
5. Shop All Depts.: New Tab to our site map lets you quickly view all the product categories and links on one page.
6. New Shopping Categories: We've renamed categories and reorganized products to make them easier to find. Specialty categories are highlighted in a different color, including New with our newest products, Gifts with our Gift Center for year-round gift shopping for everyone on your list, and Holidays & Seasonal for decorating for every major holiday or season of the year.
7. Exclusive Email Offers: Join our email list to receive exclusive email offers only available to our email customers, as well as access to early bird special sales, invitations to preview and choose products and more.
8. Share and Save: Throughout the site, you'll find Share/Save links that allow you to share your favorite Collections Etc product or web page with friends and family on your preferred social media site (Facebook, Twitter, MySpace, StumbleUpon, etc.) or bookmark it in your own browser.

9. Large Featured Images and Slideshows: We've added large featured images and slideshows to enhance your shopping experience. (Note: to see the autoplay effect of the slideshows, you will need to download and install the free Adobe Flash plug-in. It takes only a few seconds and you only have to do it once!) We've also made action buttons and icons larger, brighter and easier-to-read throughout our site.
10. Decorating Etc and Editorial features: We'll be adding editorial articles with decorating, cooking, entertaining and gift-giving ideas.
11. Customer Favorites: You love these products and you love a sale. So we put our Best of Etc- your favorite products- on sale throughout the holiday shopping season. Check back weekly for new specials.
12. Deal of the Day: What's the deal? Every day we put a great item on sale at an extraordinary price for 24 hours only. Get it fast before it's gone!

13. Seasonal features: You'll find great products for the current season featured here.
14. This Week's Poll: Our wacky weekly poll adds a smile to your day. Check back often to participate!
15. The World of Etc.: Get a glimpse inside our world in our new section, the World of Etc. With links to our upcoming blog, editorial stories, and our social media sites, you'll hear the rest of the story or the "Etc." behind our Collections Etc. with fun facts, insider stories, and community features that let you become part of the conversation.
16. Etc. on Facebook: Become an Etc. fan and interact with other fans on our new Facebook Fan Page.
17. Etc. on YouTube: Watch some of our products in action on our YouTube video channel.
18. Request a Catalog: Sign up for our mailing list to receive any of our print catalogs.

19. Sliders: "Sliders" or slider tools throughout the site allow you to view multiple products by clicking on the arrows at either end to slide images back and forth.
20. Shop Our Specialty Catalog Collections: We invite you to enjoy our other fine specialty catalog collections, including 21 Mallory Lane home decor, How Helpful household solutions, and Gifts & Grins affordable and fun gifts for everyone on your list.
21. Repeated Search and Top of Page links: If something is good enough to do once, it's worth doing again, so we repeated the search box at the bottom of every page and added links to quickly jump back to the top of the page.
22. Footer with useful links: A footer on the bottom of every page provides useful service links at a single click.
23. Security and Community service icons: Safe shopping and service to our community are important to the entire Collections Etc. family. Icons at the bottom of the page highlight our commitment to your shopping safety as well as helping our community.